CONNECTING CLIENTS TO THEIR CUSTOMERS
One of the many ways we connect our clients to their customers is
through search engine marketing (SEM), also known as paid search or
PPC. Our paid search team utilizes custom advertising on Google, Bing,
Yahoo and AOL to achieve digital marketing goals of increased sales,
awareness or engagement. We reach customers as they are searching
online (search network) and as they browse the web (display network.)
BRANDING
Whether you’re a new company or looking to re-brand, excelerate
utilizes several platforms to achieve brand awareness. We design
custom image ads to be displayed on sites that are similar to the
product or service that your company is offering. Your company will
then be able to reach new customers that are not aware of your
product, service or even brand.
ECOMMERCE
excelerate promotes targeted product listing ads, search ads, display
ads and email to sell products and services direct to customers.
Social networks are utilized for category and demographic targeting on
Facebook, Twitter, YouTube, Instagram and Pinterest to reach
new customers.
DEMONSTRATING VALUE
LEAD GENERATION
We build campaigns to generate engagement, in store purchases,
phone calls, contact forms or newsletter signups. Whether you want to
generate leads for a brick and mortar store or want to grow your email
base, we have the expertise to track events on your website and offline
conversions.
MEASURE RESULTS
Our clients receive detailed reports of KPIs to ensure ROI for each
campaign. Our paid search team continually improves each campaign to
monitor performance and make updates as new technology is released.
60%
increase in ad clicks
5000+
additional ad impressions YOY
14%
increase in CTR