7 Free Marketing Tools Your Business Should Be Using

November 27, 2017

With the holidays here we know spending can be stretched. When it comes to digitally marketing your business there are a lot of expensive tools out there. So we are suggesting some of our favorite FREE ones to help you market your business without breaking the bank.


1. Canva

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Canva's beautiful templates and typography make creating marketing images a snap. Template sizes are optimized to create tall pictures for Pinterest square for Facebook or Instagram rectangular ones for Twitter etc. but you can also define custom shapes and sizes and select all sorts of other options.

2. Facebook Audience Insights

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Facebook Audience Insights is an invaluable tool that can help you get to know the people who follow you better. You can learn about their locations interests and behaviors so that you can create messages that connect with them.

3. YouTube

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You've probably heard it before but I'll say it again....the demand for video content from businesses has risen in recent year tremendously. If your business is not on YouTube yet it's a great time to get on this hugely popular video sharing site and start marketing with video content. Don't "sell". Provide value to your ideal clientele and it'll be a win win situation.

4. Ad Parlor

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Create free ad mockups for Facebook Twitter Pinterest Instagram and other platforms. Ad Parlor allows you to see instant previews of what your ads will look like prior to putting time and money into the actual marketing campaign.

5. Hemingway App

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The Hemingway App can help you write simply and clearly. Paste a passage into the app and you'll get an analysis that highlights unnecessary adverbs dense passages and more no-no's that would get the red pencil if you had a live editor.

6. Übersuggest

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Take your keyword research to the next level with Übersuggest a keyword research tool that helps businesses compile find and refine the most relevant keywords for their brand. Get keyword ideas for SEO PPC and content marketing campaigns.

7. SurveyMonkey

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SurveyMonkey allows you to design surveys with customized branding and send them out via email social web and more in order to gather invaluable information from your customers and your target market.

What free tools do you use? Let us know in the comments below. Contact excelerate Digital now for more help marketing your business online.